BBC Good Food Show 2013 Preparations
Tomorrow is the first day of the biggest event of the year; the BBC Good Food Show 2013 at the NEC in Birmingham. We won the pitch after a fortuitous series of events involving nominations and voting earlier in the year and have since discovered, by way of an invoice,...Important Observation Of The Week – Burgers
The last week has seen us single-handedly cover almost all the street food bases, and at any rate do justice to my personal top three: The market (Warwick Uni, Brindley Place), the collective (Digbeth Dining Club) and the festival (Vale Fest). We were able to road...A Day In The Life Of The Jabberwocky
Every event is a little different, but most of the time they will be something like this. It starts the day before, with a deep clean of the van. Cleaning is a pretty big theme here, brace yourselves. Every surface inside the van has to be scrubbed, then antibacked,...Toastie Analytics
Today we were at the Farmer’s Market in New Street again, watching the rain and serving a sudden rush of lamb toasties. It led to some thinking, some tea and a hypothesis. Our best selling toastie is the ham and cheese. When we first started toasting it...Famous
Recently all sorts of new activities have been cropping up for us and the Beast. Street food is gradually gaining traction in Birmingham and nationally the whole idea is becoming more acceptable. This means there are lots of opportunities for free publicity going and,...Need MORE knowledge?
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